January News from the GBA
   Greenfield Business Association
January 2014   
Like us on Facebook
Winter Carnival!
Plastic Bag Ordinance
Midwinter Movies
Greenfield Brews 3
Sandwich Boards
New Member
Dance for BBBS
Business Workshop
Share Your News

It's Winter Carnival Weekend!
We've made it halfway through winter and as a reward, we can now enjoy the fabulous Greenfield Recreation Winter Carnival weekend! There's no better weekend in Greenfield all winter!
First of all, if you haven't been downtown today then you may not realize that at this very moment, chainsaws are turning huge chunks of ice into works of art! Make sure to visit all the sculptures, which will be finished by the end of today, and vote for your favorite at the ballot box on the Town Common by Sunday at 10 a.m. (Find the map on the website; see link below.)
Tonight a sampling includes the bonfire starting at 5 p.m., Fire Dancers at 6 p.m. and the fireworks at 6:30 p.m., all at Beacon Field.
On Saturday there's the Sleigh Bell Run and more and on Sunday there's a whole mess of fun at Beacon Field, including the Chili Cook-Off, horse-drawn hayrides, Community Tug of War, and Caitlin's personal favorite, the Cardboard Sled Race!
This is just a smattering of what's being offered so make sure to check out the Winter Carnival website so you don't miss a thing! It's more fun than a cardboard DeLorean full of kids!


Doc and Marty DeLorean crop
Doc Brown (aka GBA Coordinator Jr.) and Marty McFly and their DeLorean at the 2013 Winter Carnival Sled Contest


plastic bag  
Plastic Bag Ordinance Still Up In the Air


The Plastic Bag Ordinance discussion is ongoing and the Town Council continues to solicit feedback. If you have not let your opinions be known directly to the Council, please let us know here at the GBA so that might pass it on. If you have concerns
this is the time to let them know, while the issue is unresolved. 
Call Caitlin at 774.2791 or email.
Midwinter Movies 2014 February


It's a Great Time to Support the Garden and the 
GBA Midwinter Movies!


Due to the cruelty of winter and the misery of frozen pipes, we had to postpone three of the four midwinter movies as we waited for our beloved Greenfield Garden Cinemas to reopen. And lo and behold - today is the day they reopen! You can see their whole schedule here. Show your support of this venerable institution by heading out to the movies as soon and as often as possible, and don't forget the popcorn and Icees!
But wait, you say you want to support the Garden AND the GBA Holiday Lights program at the same time? Well, have we got an opportunity for you! Our Midwinter Movie series will pick up where it left off this Tuesday, February 4 with West Side Story. Come out and see us, and feel free to invite friends through our facebook event page.

Click on the movie poster to see a preview for each move:



West Side Story poster



Romeo wears Converse, Juliet is Natalie Wood. You know how it ends but oh, how great it looks and sounds on the way! Watch the Sharks and the Jets dance down the path to inevitable tragedy on the soon-to-be-razed site of the future Lincoln Center, while thrilling to the amazing Leonard Bernstein/Stephen Sondheim score. Don't forget the tissues.
February 4  





Cabaret poster  


As the Nazis rise to power outside the walls, Liza Minelli dances Fosse's jazzy steps and belts out Kander & Ebb's amazing songs at the seedy Kit Kat Klub while befriending new roomie Michael York. And in the midst of the chaos, the phenomenal Joel Grey Emcees. Life is a cabaret, old chum; come to the Cabaret!
February 11







Muppet Movie poster  
Kermit and his ragtag group of Muppet chums trek out to Hollywood to make it big while being chased by a frog-legs restaurateur in a classic roadtrip adventure. On the way they encounter a gigantic all-star cast including such luminaries as Steve Martin, Milton Berle, & Madeline Kahn. Includes Oscar-nominated "Rainbow Connection." Warm your heart in the depths of winter & get psyched for the new Muppet movie coming soon!
February 18
Three Tuesdays in February at the Greenfield Garden Cinemas, 7 p.m. Only $5. All proceeds go to support the GBA's Holiday Lights program, so come on down and have a great time for a great cause!
Greenfield Brews 3
Greenfield Brews 3 Is 
Coming - March 27


Has it really been a year? It HAS! That means we're planning 2014's GBA Showcase, Greenfield Brews 3. Last year's event was a smashing success and we packed the Arts Block with friends of the previously-known as well as the stranger-is-just-a-friend-you-haven't-met-yet variety. Folks sampled food & drink and found out more about all sorts of GBA member businesses while listening to the band HASTE!.
This year's Showcase will be on Thursday, March 27 from 5-7 p.m. again at the Arts Block. You are the businesses that make this great event so successful so please help us show you off!  
To reserve a space or get more information, email Caitlin or call 774.2791 by March 19. Space is limited. Guaranteed to be a good time, so get while the getting's good, which is NOW! 


  Taylor's sandwich board



The GBA and Sandwich Boards
Yours truly was invited to speak before the Greenfield Licensing Board on the subject of sandwich boards at their last meeting. There are some on Licensing who would like to ban them altogether, there are others who see the value but are concerned about unlicensed boards and maintaining a consistency of quality and sidewalk safety.

This was the beginning of an ongoing conversation re. the boards so we would love to get your feedback. Please pass on your thoughts and opinions to Caitlin so she can funnel them in due course to Licensing. The GBA believes in the value of the proper use of sandwich boards so let's work with the Town to make sure they don't go away!

As always, Caitlin is waiting to hear from you: 774.2791 or via email


Welcome Club Allure!
Let's give a warm GBA welcome to new member Club Allure, located at 10 Fiske Avenue, below Mesa Verde. The Club is open every Thursday, Friday, and Saturday from 8 p.m. to 1 a.m. It offers a dance floor, live DJ, pool tables, affordable drink prices, covered outdoor smoking heated patio, and a safe and friendly environment! 
For more information about Club Allure, check out their facebook page.


  Dance your heart out BBBS



Dance Your Heart Out for BBBS!
Looking for something to do on Valentine's Day? Have a blast and support a great cause - Big Brothers Big Sisters of Franklin County is hosting a dance at the Arts Block with the music of Trailer Park on the day itself, February 14, at 9 p.m. Tickets are $10 in advance or $13 at the door. Find out more about the event at its facebook page, call 772.0915 for tickets, or go to the BBBS Franklin County website.


   Text a Tip flyer
Text-A-Tip and Downtown Policing
We were pleased to have Greenfield Police Chief Robert Haigh speak to the GBA Board at our last meeting. He let us know that the department would be hiring two new officers in the near future (now the near past - welcome Officers Gomez and Purinton!) and two more during the year. The increase in staff should allow for more consistent policing of downtown and Chief Haigh is always interested in hearing feedback from downtown merchants.

One thing that came up in our meeting was the possibility of having Text-A-Tip here. The system is now in place - you can send an anonymous tip to the police by texting 274637 then either PROTECT for general crimes or KIDSAFE for child sexual exploitation or sex offenders. Chief Haigh also reiterated what we've heard in the past from the police - PLEASE report any and all suspicious activity you see. The more they know, the better they can help.

GSFABA Business Workshop
The Greater Shelburne Falls Area Business Association is offering a workshop that might be right up your alley!

What You Don't Know About Your Business 
(and how to find out)
Wednesday, February 12 and 19, 6:00 - 7:30 PM
Mocha Maya's, 47 Bridge Street, Shelburne

What DON'T you know about your business and your customers -- and how is that holding you back? This two-workshop series teaches you how to use surveys to find out what you need to know to make the right decisions and get your business where you want it to go! In this workshop, you'll learn how to:

* Design clear, effective surveys
* Use tools to make survey creation and survey taking easier
* Get customers to answer your surveys 

* Analyze survey results and identify trends, problems and opportunities



By the end of the first workshop, each participant will have created an online survey that can be used immediately to start gathering customer data. In the second workshop, we'll analyze real results from your customers, offer ideas for the next step forward, and brainstorm about using surveys to facilitate inter-business cooperation.

To register call the Greater Shelburne Falls Area Business Association (GSFABA) at 413-625-2526 or email
info@shelburnefalls.com. Registration is $10 for GSFABA members and $20 for non-members.
Thanks for Being a Member of the GBA!  
Thanks to the following members for renewing in December. A strong membership makes for a strong business community and we greatly appreciate your participation!
December 2013 Returning Members:
Subway of North Greenfield

Got News to Share?

Help us help you! Forward information to Caitlin and we'll try to get it into our monthly newsletter. Take advantage of your GBA membership - your business is our business!

Greenfield Business Association

Caitlin von Schmidt, Coordinator