Previous Slide
Next Slide

Discover Greenfield, MA

Surrounded by the foothills of the Berkshires at the convergence of the Green River, Deerfield River and Connecticut River, Greenfield Massachusetts boasts natural beauty, a vibrant downtown and an engaged community. We are easy to reach by car: Interstate-91 and Route 2 meet in Greenfield. Boston is just two hours east, Vermont is a half-hour north, and New York City lies three hours to the south.

Greenfield is undergoing a renaissance as several of its beautiful downtown brick buildings are being adapted for modern use, many using green technology such as geothermal heating and cooling and rooftop solar arrays. With an engaged Economic Development Office, robust business development process, and supportive business community - Greenfield is the perfect place to site and grow your business or development project.

Greenfield offers exciting opportunities for outdoor recreation, including a brand new skate park, unique shopping, fabulous art and entertainment, and great dining and lodging. Come to Greenfield to shop, eat, and play!

JaDuke Fundraiser 'Momentum!'

Be a part of Greenfield's 'Momentum,' by dusting off those dancing shoes and signing on to spend five wintry Sundays with friends and colleagues, in preparation for the GBA's FIRST EVER fundraiser at JaDuke Theater!

Aimed at bringing the business community together and taking the GBA to the next level financially, this fundraiser will allow the organization to grow, better able to serve the greater Greenfield business ecosystem by offering services and support aimed at revitalization, reinvestment, and connection. In the last two years the GBA has expanded its offerings and provided business development insights and hands on support not only to its 120 Members, but to the business sector as a whole. Aptly named 'Momentum' will to launch the GBA into a chapter where we can increase business services, grow beloved events and networking opportunities, and go on the offensive of attracting new business ventures to Greenfield.

And to do it, we need YOU!

The JaDuke team is at the ready to teach you fun dances, warm up your cold winter weekends with great company and camraderie (and snacks!), and give you that outlet for goofiness and joy that you may not have known you needed. And no need to put yourself out there alone! This is an excellent way to build your team and get to know one another outside of work. We promise, you won't regret...or forget, this community fundraiser experience!!

Not sure dancing is for you? That's ok! We are also seeking raffle prizes and Sponsorships, so be sure to get your business name in front of what promises to be a raucous, delighted audience from not only the Greenfield community, but Franklin County and beyond. JaDuke has attendees from all over the Valley, and many of their students will also be featured in the show.

AND there is even a very special "Quadruple Threat" prize drawing for THAT business that shows up at all levels - Sponsoring the show, donating a raffle prize, dancing on stage, and bringing a loud cheering section! So far PV Squared is gunning for that status...come give them a run for their money!

So c'mon:

No dancing experience needed!

You get Superbowl Sunday off from rehearsal!

You'll only regret what you don't try!

Sign up to dance (and sign your coworkers up too!): https://www.jadukeshows.com/momentum

I Want More Info!

Sponsor the Holiday Lights with a STAR!

greenfield business association star on a lit garland pole

It's that most wonderful time of year again when we all prepare for the flurry of snow, shopping, and warm celebrations, known as the Holiday Season. To get ready for it all, we here at the Greenfield Business Association like to focus on our attention on lighting up Main Street, Greenfield and beyond!

As in years past, starting this month the GBA grabs the belled reigns and organizes our non-denominational elves to deck the sidewalks with bows, garlands and twinkly lights on the lamp posts, lining Main and Federal Streets and Bank Row, bringing good cheer to residents and visitors alike. The garlands go up in mid November and will remain up through February.

These efforts take time, energy, and a bit of coin to deck our streets with light and cheer, and the GBA appreciates all the businesses and families folks who come together and light up our little city! Those who sponsor a garlanded pole get a fancy, twinkly star with their name on it, hung with care. There are three levels of donation, starting at $100 .

This year, we are expanding the number of lit poles to 120, to extend the lights all the way from the YMCA to the new Fire Station on Main Street, and the Elks Club on Federal Street down to the John Olver Train Station on Bank Row.

So, help us bring good cheer to town, and get your star before they're all sold out!

Reserve Your Star Now!

GBA News

The Perks of Shopping Small This Saturday

Visit your family-owned movie theatre this Saturday and get FREE snack upgrades with your Franklin County Small Business Receipt!
Posted: 2025-11-24

GBA Quick Peek Guide to Help Your Neighbors!

Local Ways to Support Neighbors Waiting on SNAP Benefits
Posted: 2025-11-03

Halloween in Downtown Greenfield

A Ghoulishly Good Reason to Come Downtown on Friday, 10/31!
Posted: 2025-10-21

TOMORROW: October Roundtable @ Masshire Franklin Hampshire

Interns, Service Learning, & Volunteers: Pathways to capacity!
Posted: 2025-10-20

August Heat and Fall on the Horizon!

Upcoming GBA Events & Reasons to Stroll Downtown
Posted: 2025-08-12

LAST CALL for Softball!

Second Annual Franklin County Softball Tournament
Posted: 2025-07-21

TONIGHT! Greenfield Artswalk & the Summer Roundtable Schedule

Rescheduled Roundtables, Artswalk Raffle, and Summer coming on!
Posted: 2025-05-29

Upcoming Opportunities for Business Grants & Assessments

Waste Reduction, Biz-M-Power, and Non-Profit Healthcare!
Posted: 2025-05-28

Subscribe Now!

Stay in touch with the Greenfield Business Association by signing up for our mailing list.

To contact us about anything else, please use the Contact Us page. To join the GBA, use our online membership form.

Privacy Notice

Click to Donate!